What is Technical SEO? ℹ️ This is the process of optimizing a website’s infrastructure to improve search engine crawlability, indexing, speed, and user experience, ensuring better rankings.
Why Every Website Needs Technical SEO Support?
Improves User Experience & Conversion Rate
Technical SEO is crucial for optimizing elements like site speed, mobile responsiveness, and navigation. These improvements enhance the overall user experience, making your website more user-friendly and engaging. A positive user experience not only keeps visitors on your site longer but also encourages repeat visits, they’re more likely to stay, explore, and complete desired actions like making a purchase or filling out a contact form. Technical SEO plays a direct role in converting traffic into tangible business results.
Ensures Proper Indexing
Search engines rely on well-structured websites to index content correctly. Technical SEO ensures that your site’s architecture, URLs, and metadata are optimized for search engine crawlers. This means your content is more likely to appear in relevant search results, increasing visibility and driving targeted traffic to your site.
Enhances Security
Implementing security measures like HTTPS through technical SEO not only protects user data but also builds trust with your audience. Websites that are secure are favored by both users and search engines, leading to higher rankings. A secure site reassures visitors, increasing their likelihood of completing transactions and sharing personal information, thereby boosting conversions.
Supports Long-Term Growth
Technical SEO is not a one-time fix; it’s an ongoing process that adapts to changes in search engine algorithms and technology. By continually optimizing your website’s technical aspects, you ensure it remains competitive and can scale with your business. This ongoing support is crucial for maintaining high search engine rankings, user satisfaction, and steady business growth over time.
E.g. website load speed is crucial because it identifies performance issues affecting load times on mobile devices. Faster-loading pages enhance user experience, reduce bounce rates, and improve search engine rankings, leading to higher engagement and better conversion rates on mobile platforms. A mobile SEO audit can help identify and fix issues and ensure your site performs optimally across all devices.
Here is how technical SEO works:
Selecting a good Chicago technical SEO consultant can be difficult, especially among the numerous companies that charge high fees without a technical understanding of how Google search works.
We deep audit your website and identify all the technical aspects, both good and bad.
Then we prioritize which of them are critical problems, and need to be fixed immediately.
Once we have your approval, our technical expert will begin fixing the issues, whether it’s day or night.
After resolving all issues, we will re-audit your website and provide you with a clear report on our work.
Technical SEO Services
Our technical SEO tactics focus on optimizing the behind-the-scenes elements of your website, ensuring it runs smoothly and ranks higher in search engines. From internal linking to SSL connections, we tackle the critical technical aspects that enhance your site’s performance, security, and user experience, driving sustainable growth for your business.
A comprehensive evaluation of your website’s technical elements, identifying issues like crawl errors, site speed, and indexing to improve search engine visibility and performance.
Page Speed Optimization
Enhances your website’s loading time by optimizing images, reducing server response time, and improving resource efficiency, leading to better user experience and higher search rankings.
SSL Connection (HTTPS)
Secures your website by encrypting data between the server and users, enhancing trust, protecting sensitive information, and boosting search engine rankings.
Sitemap.xml Optimization
Refines your website’s XML sitemap to ensure all important pages are indexed by search engines, improving crawl efficiency and search visibility.
URL Structure Optimization
Simplifies URLs for better readability, ensuring they are concise, descriptive, and easy to understand for both users and search engines.
Robots.txt Optimization
Configures your robots.txt file to control search engine crawlers, ensuring they index the right pages while blocking irrelevant or sensitive content.
301 Redirect Map
Creates a structured plan for implementing 301 redirects, guiding users and search engines from outdated URLs to the correct, updated pages seamlessly.
Broken Links Fixing
Identifies and repairs broken links on your website, ensuring all internal and external links direct users and search engines to valid, functional pages.
Schema Markup
Adds structured data to your website’s code, helping search engines understand and display your content more effectively in rich search results like snippets and knowledge panels.
Canonical Tags Fixing
Implements and refines canonical tags to prevent duplicate content issues, guiding search engines to prioritize the preferred version of a webpage for indexing.
Duplicate Content Fixing
Identifies and resolves duplicate content issues across your website, ensuring each page offers unique value, and preventing search engine penalties.
Internal Linking
Strategically connects related pages within your website to improve navigation, distribute authority, and help search engines understand the site’s structure and content relationships.
4 Reasons Why Seotwix is #1 Choice for Technical SEO
Learn why businesses trust Seotwix to grow their revenue from organic search.
Expertise in Local SEO Nuances
Seotwix understands the unique technical challenges and opportunities within the Chicago market, optimizing your website for both local search and broader reach. We ensure your site meets all technical requirements to dominate local search results.
The Most Advanced Tools & Techniques
We utilize the latest SEO tools and technologies to perform in-depth technical audits, identify critical issues, and implement advanced solutions, ensuring your website is always optimized for the latest search engine algorithms.
7+ Years of Experience of Technical SEO
Our deep expertise allows us to create tailored technical SEO solutions that address your business’s unique needs, ensuring optimal performance and sustained growth in a competitive market.
Our team has successfully enhanced the technical SEO of numerous Chicago-based businesses, consistently improving site speed, mobile performance, and crawlability, resulting in better search engine rankings and increased organic traffic.
Our Technical Toolkit:
Consultant with 7+ years of experience
"I can resolve technical issues of any complexity." — Yulian, Founder of Seotwix
With a deep understanding of SEO intricacies and a relentless drive for excellence, Yulian has built a reputation for transforming websites into high-performing assets. Since founding Seotwix, Yulian has helped businesses navigate complex SEO challenges, from site speed optimization to resolving technical issues that hinder rankings. His strategic approach is rooted in years of experience, ensuring that every solution is tailored to the specific needs of each client. His commitment to transparency, ongoing learning, and personalized service sets him apart as a trusted advisor in the SEO industry. Whether you’re dealing with crawl errors, mobile optimization, or technical hurdles, our team’s expertise ensures your website not only meets but exceeds industry standards, driving sustainable growth and success for your business.
They are managing my Google profile for 2 months. We’ve set up the goal to be in the top three in one of Chicago suburbs. I feel positive results in calls amount, but there is still a lot of local seo work to be done.
木村星羅
2024-06-21
I hired them for website redesign. To be honest they are not great designers, but their experience in SEO optimization is priceless. Website looks clean and pretty simple, but rankings go up, so i don’t know how it works, but this is definitely much better than just a fancy website with 0 visitors =))
5 out of 5!
Віталій Тареєв
2024-06-19
Зробили гарний вебсайт! Рекомендую!
Suyen Lee
2024-06-18
This is exactly the kind of realistic approach I needed for the SEO Chicago market. After working with large, impersonal marketing agencies, it's refreshing to have someone like Yulian who's available every day to communicate and brainstorm new ideas for my website. He truly makes you feel like you and your business are a priority, not just another account.
Clifford Hayes
2024-06-14
Nice work guys !!!
Alyssa C
2024-06-14
Overall, this team has improved our SEO, but it hasn't been without challenges. Their team is skilled and the strategies are effective, but we experienced some missteps in the implementation process. They were able to rectify most issues, but consistent follow-up is needed to ensure everything runs smoothly. Still, the results have been positive for our business
Ксенія Пономарьова
2024-06-13
Thanks to Seotwix, our cafe's Google Maps visibility has skyrocketed. Highly recommend their local SEO expertise!
Matheus Borges
2024-06-13
Gracias a su optimización de SEO local, ahora aparecemos en los primeros resultados de búsqueda locales, lo que ha aumentado el tráfico de clientes a nuestro negocio
Jasmine Brown
2024-06-13
They are very proactive, responsive, and genuinely invested in our success. The increase in organic traffic and lead generation has exceeded our expectations. We couldn’t be happier with the results!!
At Seotwix, we see technical SEO as the foundation of a strong online presence. It’s about ensuring search engines can easily crawl, understand, and index your website. It’s like building a highway for search engines to find your amazing content!
Technical SEO is like having a well-oiled machine under the hood of your website. By fixing crawl errors, optimizing site speed, and ensuring mobile-friendliness, you create a positive user experience that search engines love. This can lead to higher rankings and more organic traffic.
We see a lot of websites struggling with slow loading times, broken links, and mobile display issues. These can be frustrating for visitors and hinder search engine visibility. We can identify and fix these issues to get your website running smoothly.
There are SEO audit tools available, but they can get technical. We have a team of technical SEO specialists who can perform a comprehensive technical SEO audit and provide solutions tailored to your website. We can also recommend user-friendly tools to help you stay on top of basic technical SEO maintenance.
Think of it like getting a checkup for your website! We recommend a technical SEO audit at least once a year, or whenever you make significant changes to your website.
Search engines are getting smarter and prioritize user experience more than ever. We stay on top of trends like Core Web Vitals (focusing on site speed, responsiveness, and visual stability) and voice search optimization (ensuring your website is optimized for conversational searches).
A Chicago-based SEO company like Seotwix understands the unique landscape of the Chicago market and the search intent behind local keywords. However, national SEO firms might have a wider range of experience. Here at Seotwix, we combine local expertise with proven national SEO strategies to deliver the best local SEO results for your Chicago business.